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Why traditional floor plans remain necessary even in a virtual era?

Real estate industry trends

3D photographing represents one of the long-awaited trends in real estate marketing. An online ad can now include a real look inside the home, independent of time and place. Homebuying process changed significantly during last year and new processes started to emerge. So why a simple floor plan remains necessary even in a virtual era?

Matterport is one of those companies that benefited from the first-mover advantages by setting the standards in this new way of real estate marketing. However, other proptech players also took advantage of the technological trends, e.g: Zillow, CubiCasa, Procore, Compass, Opendoor etc.

Undeniably, not all homes must be advertised in 3D. Usually, traditional photographs are enough for small one-room apartments. The advantages of 3D are seen when the number of rooms, surface area, price tag, and the importance of decision grows. Thus, your customers deserve the best possible service and information, especially for important decisions. In fact, including house plans might increase customer engagement with the property listings.

Why are floor plans important?

A good quality floor plan is like a tailor-made suit. It expresses dignity and never goes out of style. There is no better way of showing a full description of the home in one picture than it is with a floor plan. The shapes, the room sizes, the fixed furniture, all at once. Customers deserve a chance to see the well-drawn, simple yet solid floor plan. In this way, you can show that you take care of everything and keep simple things simple.

stylish and simple floor plan

We also want to keep things simple, and we are able to give Matterport photographers an easy way to offer CubiCasa floor plans alongside the 3D photographing. Read the instructions and have the floor plan delivered for your use.

Only four steps to create a floor plan with your mobile phone:

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We're building technology to digitize the real estate around us, and while doing it, helping families to find better homes, approve mortgages and renovate their homes. We are located in Oulu, Helsinki, San Jose, and Ho Chi Minh City. Currently we are especially looking for software developers to join our team.

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