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A listing site is like a captivating stage where real estate agents must shine and showcase their services, listings, and expertise to captivate potential clients. After all, competition is nothing short of fierce. A strong listing strategy is the secret ingredient to generating a steady stream of high-quality leads. In an earlier article, we’ve touched […]
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Simon Sinek’s Golden Circle is a simple yet powerful model that explains how successful leaders and organizations communicate and inspire action by focusing on three key questions: Why, How, and What. In this article, we’ll talk about the Why-How-What of floor plan apps in enhancing the real estate sales process. Real estate agents face various […]
Read More… from The Golden Circle (Why, How, What) of Floor Plan Apps
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If you are in a position of selling your home, it’s important to understand the current state of the economy and how it may impact the housing market. But don’t despair or worry, homes still sell for good prices. While the overall state of the economy can have an effect on the housing market, it’s […]
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Getting accurate property measurements is essential for success in the real estate industry. Even the slightest mistake can lead to legal problems, disputes, and lost sales. To avoid these issues, you must have access to reliable and accurate tools for measuring properties. In the past, properties were measured by various manual methods that required a […]
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Technology permeates our daily lives and affects us on a regular basis in countless ways. From enhancing our efficiency and convenience to creating fresh channels for communication and opportunity, technology has become a ubiquitous feature of modern life. The realm of real estate is no exception to this trend. The COVID-19 pandemic, with its emphasis […]
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To rent or to buy? There’s never an absolute right or wrong answer to this question. It depends on a variety of factors and, ultimately, comes down to the individual’s financial situation, lifestyle, and goals. To rent or not to rent Renting may be a better option for some if they are not ready to […]
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Just months ago, the housing market in the United States was still in overdrive with surging home prices, low interest rates, and an overwhelming demand for homes. As a result, the market saw a barrage of bidding wars as listings were snapped up in mere hours or days — a home sellers’ market. But things […]
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In 2020, 63% of all homebuyers made an offer on a house without seeing the property — a sharp increase from 32% a year earlier. It’s an occurrence driven by the pandemic restrictions and technology as real estate agents stepped up their virtual game. Even as restrictions are being lifted, the phenomenon of making an […]
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It’s not news anymore that the booming real estate market in the U.S. hit a sudden cool down since April 2022 due to the sharp rise in interest rates. Whether you’re a realtor, marketer, or listing agent/coordinator, it’s likely you’re now struggling with low inventory and discouraged buyers. According to Ryan Holiday, author of ‘The […]
Read More… from Floor plans: the low-hanging fruit in boosting your real estate listing strategy
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Until mid-May, the real estate market was still described as vibrant, bustling, and highly competitive before it hit the mid-May housing market meltdown. Mortgage rates spiked to the highest level since 2009, which led to real estate market activities coming to a halt. With homebuyers becoming increasingly cautious in a real estate market that’s cooling […]
Read More… from 4 tips to reach your ideal customers in a real estate market that is cooling down
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The four cornerstones of an effective real estate marketing strategy are: Your ideal clients Your value proposition Your real estate listing strategy Your real estate listing imagery In this article, we will discuss the importance of visual content in your digital marketing efforts. A picture is worth a thousand words — especially in real estate […]
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The real estate market is vibrant, bustling, and highly competitive. You’ll need marketing strategies that speak directly to your target audience to stand out from your competitors. Better still, have them spread the word to friends and family who may, or may not, be your potential clients. Selling and buying a home would be as […]
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Professional photographers that shoot houses have to hone their marketing skills as much as their real estate photography skills. We are all well aware of how much marketing is important in the real estate photography niche. And a great way to find clients as a real estate photographer is to build a strong online presence, […]
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“It is difficult to bring life into a picture without professional photographers as photography is an art of observation. It has little to do with the things you see and everything to do with the way you see them. Photography business owners, through their imagination and artistry eye, perpetuate special events. The resourcefulness of high […]
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As the real estate market in 2022 is cooling down after the hottest last couple of years, selling homes in the last semester of 2022 will not be as easy as before for sellers. We are seeing big increases in interest rates all around the world and home sales have recently been trending down towards […]
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The Millennials are here – and they are rocking the real estate market. According to data from the US Census Bureau, millennials (born 1981-1996) made up the largest population group in the US in 2021, followed by baby boomers (1946-1964), Gen Z (1997-2012), and Gen X (1965-1980), respectively. And as this generation floods the housing market, real […]
Read More… from Real Estate Marketing to Millennial Homebuyers: 5 Things You Must Know
updated on: The real estate industry is no longer what it once was. Homebuying processes have changed significantly over the last few years with new processes in place. One of the biggest trends that emerged from these changes is 3D photographing. Real estate industry trends 3D photographing is among the long-awaited trends in real estate marketing. We […]
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